“Storytelling is the most powerful way to put ideas into the world today.”
― Robert McKee

Story. Narrative. Words we hear a lot as marketers. But what does that look like in a business environment? How can we repeat impactful storytelling over and over again? I led a project in collaboration with an agency to create a structure that would allow us to do just that.

Read an example of how my approach to storytelling turned pages of data into a memorable narrative.