Marketing a more affordable, sustainable energy future.
Commercial & Industrial Solutions
I led the development of multi-channel marketing strategies for a portfolio of energy solutions for our business customers, with a focus on clean energy. I developed content and oversaw the management of web development and automated marketing integrations for solutions pages.
Consumer Solutions
Affordability and sustainability were pillars of the strategic marketing I led for residential customer segments. I developed content and oversaw the management of web development and automated marketing integrations for solutions pages.
Affordability Solutions
As rates changed and inflation rose, I developed a strategy to connect customers with products and programs that helped them save money and plan ahead. I authored and oversaw the design of content for these targeted campaigns.